When it comes to web design, trends determine everything. You cannot expect people to love a website that still follows the style of 2010. Now, as the trends change, UX design often gets erroneous. Today, we will find solutions to some of the website UX design issues we witnessed this year. Keep reading for some useful information.
Website UX Design: Common Mistakes and Effective Solutions
1. Light fonts
These days, light fonts are widely in use on websites. Due to their sleek and elegant appearance and advancement in screen technology & rendering, the designers prefer to use these.
However, thin typefaces often cause usability issues and affect the UX. In today’s age of the Internet of Things (IoT), many users may access a website from various devices – from the refrigerator to smartwatch and everything in between. Some of these devices may not render thin typefaces properly, which largely affects readability. Some light fonts are also challenging to read on an iPad or iPhone with a retina display.
And if the users fail to read the text on a site, what’s the point of having stunning typography! Here are a few ways to resolve the issue:
To achieve optimal legibility and contrast, you must aim for the perfect combination of size, colour, and weight.
Testing is the key to achieve the best result. You can check how the fonts look on various devices. The professionals at any website design company use finely-tuned, expensive monitors but while checking, it’s important to take cheaper displays into consideration as the average users use those.
Take lighting into consideration. How do the fonts look like in daylight – the users may not always have the perfect lighting condition.
You can allocate a thicker font for better readability on mobile devices.
2. Large and Fixed Headers
Sticky headers are high on demand these days as they simplify navigation. Here, the header with all the menus is always present on the screen as the users scroll down. However, if you are not careful, sticky headers may block the content as the users scroll underneath them and affect their readability. Wondering what worst can happen from this? The users may bounce! You sure don’t want that! Here are a few things you may direct your attention to fix the issue:
Don’t stuff the sticky navigation header with lots of content. Make sure that the browsing is comfortable on the site. A clumsy header may cloud the readers’ vision as they try to read the content underneath.
Leverage CSS to make the sticky header slightly transparent. That way, the visitors can see content through the header bar.
Take mobile view into consideration. A sticky header that occupies one-third of the screen space may produce a poor UX. The hamburger menu is an excellent alternative to the sticky header on mobile devices.
3. Low contrast
Low contrast has appeared in the contemporary minimal web design trend. By reducing the contrast in some areas, the designers seek to create a sleek look on the site. However, it has a potential problem – readability. Some typefaces or colours may not be easily readable on a low contrast background.
And there is no hard and fast rule to deal with it. To overcome this issue, you need to continually experiment with different colours and typefaces to pick the right match.
Does that sound too time-consuming? Cut through the hassles with professional website development services. The experienced developers will take care of it all.
4. Carousels
The carousel can be a make or break deal. It is widely used on various websites as it helps to convey various information in a catchy way. However, if you are not cautious, you may ruin the overall experience. Here are a few things to pay attention to:
Make sure that the visitors can grasp the content in each slide properly. The interval between two sliders needs to be adequate. If the slides move too fast, the visitors cannot get the message.
Include a next and previous arrow at the sides of the carousals. It will give greater control to the users and enable them to visit the slide they want.
Make sure that the first slide is extremely catchy and provide the most useful information. It will keep the users hooked.
5. Excessive Numbers of CTA
A website full of call-to-action buttons does just the opposite of its intention. Instead of driving more clicks and conversions, too many CTAs irritate the users and compel them to bounce.
The easiest way to avoid this issue is by clearly outlining the issue. Determine which goals do you want to accomplish through the CTAs. You can have more than one goal – say, introducing your team, driving newsletter subscription, getting more calls, and so on. Now, set a balance according to the priority.
Make sure to keep adequate white space around. Further, instead of throwing all the CTAs in one place, scatter them around the page.
Way Forward
As you can see, these are minute details that can offer a positive or negative user experience on your site. We hope that the blog offered you detailed insights into resolving the common UX design mistakes.